Australia's Premier Store for D Cup and Up

About Prima Donna Bras

Prima Donna’s roots go all the way back to 1865 and the company has maintained the same aim since: perfect fitting lingerie for women with natural curves. Prima Donna designs luxury lingerie that shapes and styles the body and is the epitome of class, style and a faultless fit.

Fine lace and embroidery, intelligent materials and a perfect finish are distinctive characteristics; from extravagant and exuberant to understated, subdued sophistication. It never compromises when it comes to luxury, fashion and a superior fit.  

Brava has introduced three styles, starting at D cup, one style goes to H cup and the other two go through to I cup this season. We're looking forward to trialling more ranges to offer to discerning Australian woman.


Fitters Comments

The Upside: The fabrics used in all of Prima Donna's ranges feel luxurious and strong. Our favourites are the full cup styles that contain the bust really well; they provide uplift and great shape.  Prima Donna may be lavish, stylish and refined, but it is also gloriously comfortable.

The Downside: Prima Donna is specially designed for elegant, sophisticated women. The shape is sometimes too pointed for the younger woman. Not all the ranges go beyond G cup.

Prima Donna Bra Price Range: $119.95 - $149.95

Our verdict: Prima Donna is from Belgium, but it sits with the luxury French brands such as Lejaby and Chantelle. It may be a little expensive for some, but the quality is superb.  We find that women who have worn PrimaDonna for a while are locked in and resist the lure of other brands.

Brava's Top Pick – Prima Donna

PrimaDonna Madison Bra