"Elomi are renowned for their beautifully-fitting bras and whenever they bring out a seasonal colour, it's always a great mix of fashion and comfort. The Elomi Morgan Banded Bra creates a beautiful balcony-style look, with the current season fashion colour being a gorgeous purple petal design named Purple Lily.
Bras are not a luxury they are a necessity! I cannot leave the house without a bra. I don’t go without a bra at home because I am a size 16H (my first bra was a 12D!). Over the years, I have been a size 10G, 12F up to an 18J when I was pregnant.
I had so many bad bra shopping experiences before discovering Brava. I would always come out with the wrong size and feeling discouraged and broken. After a while I just started to think this is going to be it. This is what bras are going to feel like.
It was just another Thursday night in my ordinary week when I came across the opportunity to participate in a photography and video campaign for one of my most loved stores Brava and the brand Elomi. Usually I’d see an opportunity like this and really want to apply but my lack of confidence, lack of faith and overwhelming vulnerability would stop me.
Sound familiar? If it does, then we've got good news for you. We know that for many fuller-busted and plus-size women, the idea of finding a comfortable, supportive and pretty bra can feel like an impossible feat. But there are indeed options available... and yes, even sexy and fashion-forward styles!
Imagine walking along the beach or across town on a hot summer’s day with an open back dress, letting the breeze cool your skin. Until you lose your sense of calm as that same breeze reminds you that you’re wearing the industrial 'nude' bra that isn’t as inconspicuous as its colour represents
A phrase we often hear when fitting a woman into a sports bra is ‘I know I don’t look like I work out’. What does fit and healthy look like? It’s saddening that many women do not participate in healthy activity because they are uncomfortable with their bodies and feel exposed with a bigger bust.
Do you love the latest plunge style fashions but struggle to find the support you need without ruining the sexy neckline? When designers make beautiful dresses and tops, they often forget that women with bigger cups exist. We’ve put together a list of our favourite plunge bras to create a staggering shape, uplift AND support in those plunging dresses and tops.