Prima Donna Lingerie


Size Range: 8-22 & D-J cup / Price Range: $114.95-$194.95

As the creators one of our favourite bras, the Madison Full Cup Bra, Prima Donna epitomise luxury and class at Brava.

Originally launched in 1865, the company focused on corsets, before specialising in elegant lingerie separates for fuller breasted customers. They claim that one Deauville Full Cup Bra is sold somewhere in the world every two minutes!

Impeccable construction and classic style has continued. Each piece is checked to ensure perfection in craftsmanship and ongoing quality. Prima Donna bras work beautifully on women of all ages but are especially suited to mature busts and perfect for those wanting fuller coverage and support.

From everyday options, such as the Figuras Moulded Heart Shape Bra or Madison Seamless bra, to their boutique fashion options, they have maintained classic style in everything they produce. Even the flawless Figuras Strapless Bra offers quality support up to a G cup!

Wanting a little more colour and sass? Have a look at little sister Prima Donna Twist.

As a premium European brand that omits common UK or AUS sizes, double check the Fitter's Comments on each style to ensure you get the right size and fit. Alternatively, visit us in-store for an expert fitting, or explore our Virtual Fitting services and get a perfect bra fitting experience from the comfort of your own home.