Conditions of Entry


MAKEOVER valued at $2,000!

Brava is on the hunt for that woman who deserves to trade in old for new! We will gather a group of winners to become the faces of our new campaign - highlighting the transformational journey of well-fitting, beautiful quality bras. The brand-new collection of expertly-fitted Prima Donna lingerie, will be curated by our stylists to perfectly complement the winner's wardrobe and lifestyle. The winners will video document their transformation to show others how the right lingerie can be life changing! 





  • To be selected you must be D cup or above.

    • We must receive your final entry and images by midnight of the 17th of October, 2023.

      • 10 women will be shortlisted and contacted on the 18th of October to visit a Brava store in Melbourne, Sydney or Brisbane for a professional fitting. 

        • You must be available for a fitting between the 19th and the 25th of October. At this fitting, Brava will take photos of you in various Prima Donna sets that may be used as part of the campaign. All 10 women selected for a fitting will be gifted a Prima Donna set up to the value of $300.

        • The three main winners will be selected and contacted by the 26th of October.

        • Winners will receive $2,000 worth of Prima Donna lingerie.

        • Winners must document their journey wearing their new lingerie. The lucky winners will be the stars of our campaign, featured in upcoming content on our digital channels.



        • 17 Oct         Submit your final entry with photos
        • 18 Oct         10 shortlisted women will be notified
        • 19-25 Oct    Visit a Brava store for a bra fitting or via Zoomfit
        • 26 Oct          3 main winners notified
        • 1-8 Nov        Brava team visits winners at their homes
        • 10-15 Nov    Receive $2000 worth of Prima Donna lingerie
        • 10-25 Nov    Winners to film themselves at their home wearing the Prima Donna sets, and sharing their thoughts with Brava audience.
        • 1 Dec            Campaign rolled out