Sugar Candy

Sugar Candy makes one thing exceptionally well: a seamless, wirefree bra for a fuller bust that provides genuine comfort without sacrificing support. The most comfortable thing you'll put on today.

Sale

$74.95

$59.95

Sugar Candy Basic Bralette

Black

Sugar Candy was created with a specific brief: the most comfortable wirefree bra possible for a fuller bust. The result is a seamless, wireless design with patented inner slings that lift, shape and support without the wire, the foam, or the seams that most bras rely on. Available in a range of neutral and fashion colours.

What Sugar Candy does that most wirefree bras don't

It's not a high-impact sports bra and it's not a substitute for a well-fitted underwired bra for professional or formal occasions, but as an everyday comfort bra it's genuinely in a different category from most wire-free options at this size.

The Basic Bralette is Sugar Candy's signature style — seamless, no-seam cups, soft but supportive. Available in an expanding range of colours. Sugar Candy bras cover several band sizes in each size, which reduces the usual complexity of bra sizing — though women at the smaller or larger ends of the range may find the fit slightly less precise than a traditionally-sized bra.

Related options

For other wirefree options at Brava, browse the full wirefree bra range and plus size wirefree bras. For the Sugar Candy sister brand in maternity, see Cake Lingerie.